Gabrielle Smith is a British-Grenadian designer, creative producer and digital culturist. She currently serves as a Designer for CNN International’s Special Projects team where she is responsible for crafting digital stories to help the world understand the world of news better.
Gabrielle began her broadcast design career in 2008 at ITV News as a Motion Graphic Designer; where she honed her skill for understanding how elemental design is to news and applying this to global stories including The 2012 US Election, The London 2012 Olympics and The Royal Wedding of William and Kate. Gabrielle was also the creative lead on the channel’s first ever live-streamed ‘Leaders Live’ debate held in conjunction with Bite the Ballot, which saw some of the UK’s prominent youth influencers in debate with UK political party leaders.
That same year, Gabrielle founded the:nublk – a platform centred around creators from Africa, the Caribbean and their diasporas. Ever dynamic, the:nublk has grown into a digital creative hub whose definition of Blackness is activated by the content and the context of the creators it features.
Now in its tenth year, the:nublk has grown to become a digital destination for the cultivation of Black creativity, joy and the bolstering of the voices who help create it. This has lent itself to allowing Gabrielle to and participate in special events with organisations such as Google, Tate Britain, SXSW, Social Media Week, London School of Economics, University of the Arts London.
Gabrielle is known for her nuanced visual approaches through shining a light on the overlooked background stories, trends and movements that need more attention in the world-at-large. She seeks to continue to extend this mandate through the work she creates.